Save-The-Date: Networking Evening: Move forward instead of holding back – How can small and medium-sized enterprises succeed in the digital transformation?

Specialist conference: Move forward instead of holding back – How can small and medium-sized enterprises succeed in the digital transformation?

German small and medium-sized enterprises are facing profound change, particularly due to the growing importance of digital technologies. Existing approaches are often insufficient for managing the digital transformation in small and medium-sized enterprises. A research project at LMU Munich, sponsored by the Schick family, shows that digital transformation is particularly successful in SMEs when companies not only invest in technologies, but also specifically take into account the specific strengths of SMEs – such as niche focus or regional roots – in their transformation.

At our conference
“Move instead of preserve – How can SMEs succeed in digital transformation?” on Thursday, March 12, 2026 from 5:00 p.m. to 7:00 p.m., followed by networking in the Freskensaal at LMU Munich, Ludwigstraße 28 in Munich,

we will examine the topic from various perspectives. We will present key findings from the research project led by Prof. Thomas Hess and Prof. Johann Kranz. We will also provide insights into the practical workings of a medium-sized company and then discuss selected questions with four practitioners from different backgrounds. We cordially invite you to attend this conference. Save the date now – we look forward to your participation and exciting discussions.